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Why is a style guide important?

Why is a style guide important?

Why is a style guide important? A style guide documents your brand styling and ensures everything is kept consistent throughout your marketing collateral. They are even more important these days as they not only need to include your printing guidelines, but also your...
How to Design a Brochure

How to Design a Brochure

How to Design a Brochure Brochures are one of the best printed marketing materials you can get. A powerful connection to your customers, they provide a space that tells the story of your business and what you can do. Whether you hand them out at trade shows, or send...
Choosing the right paper for your design

Choosing the right paper for your design

  In a world saturated by digital and social media, there is something quite satisfying about holding print collateral in your hands and reading on paper rather than a screen. Choosing the right paper for your design (or stock) can help add to the experience,...